Nikola Golubović
Qualification: Master of Psychology
Affiliation: PEPSIco, Serbian Constructivist Association
Contact: +381-63-178-1010 nikola.golubovic@gmail.com
Education
B.A. in Psychology from the University of Belgrade, Serbia, in 2005.
Post-graduate studies in Personality Psychology at the University of Belgrade, going to become M.A. in Personality Psychology.
Working Experience
Junior Teaching Assistant in Personality Psychology, (2001 – 2006)
Department of Psychology, University of Belgrade
Given lectures and trainings in Repertory Grid methodology and measuring in personality.
Research Director (October, 2006 – now) Institute for marketing and media research Mediana Adria, Belgrade
Responsible for managing all projects and the whole research process from initial project design through to assistance with the analysis , quality control and report writing, day-to-day consultation with clients, creating new business opportunities and NPD initiatives for potential customers (among them are Life Style and Life Values segmentation)and building relationships with strategic persons in client organisations, maintaining an organization’s competitive position and profitability by formulating research and development programs also managing and developing a small but growing team including conducting regular appraisals.
DP (data processing) Executive (December, 2003 – January, 2005) Marketing research agency “Synovate”, Belgrade
Data analyst, solving advanced statistical problems and working with marketing tools. Responsible for all database manipulation; responsible for CATI (computer-assisted telephone interviews) projects.
Independent Methodology Consultant and Research Analyst
Working as a consultant for organisations and agencies: Coca Cola Alpine & Adriatic as HR research consultant, Euromonitor International as In-country Research Analyst, CARE humanitarian organisation as analyst, BOŠ (Beogradska otvorena škola) as lecturer and research methodology expert. Also working as a consultant and analyst in Ninamedia research agency (Novi Sad), Mediana Fides research agency (Zagreb) and Montimprex research agency (Podgorica).
An invited webinar lecturer, given lectures about Marketing Research (EDGE Agency)
Professional Interests
Associations’ Membership
European Constructivist Therapy Network (ECTN)
Serbia Psychologists Association (SPA)
Publications and Presentations
Golubović N. (2007). Kako premostiti jaz između kvalitativnog i kvantitativnog pristupa pomoću Grid metodologije, Regionalna konferencija „SEEMAR 07: Inovativna istraživanja za inovativni biznis“, Beograd.
Janković, Z., N. Golubović i J. Kiković (2007). Depresija i studenti, XXVIII konferencija opšte medicine Srbije, Kopaonik.
Janković, Z., N. Golubović i S. Ristić (2006). Zdravstveni radnici i pušenje duvana, XXVII konferencija opšte medicine Srbije, Kopaonik.
Nada Dimcovic, Ana RajkovicTuce, Nikola Golubovic (2009.): Group work with trainees in constructivist psychotherapy: the Belgrade experience, XVIIIth International Congress on Personal Construct Psychology.
Nikola Golubović
Qualification: Master of Psychology
Affiliation: PEPSIco, Serbian Constructivist Association
Education
B.A. in Psychology from the University of Belgrade, Serbia, in 2005. Post-graduate studies in Personality Psychology at the University of Belgrade, going to become M.A. in Personality Psychology.
Working Experience
Junior Teaching Assistant in Personality Psychology, (2001 – 2006)
Department of Psychology, University of Belgrade
Given lectures and trainings in Repertory Grid methodology and measuring in personality.
Responsible for managing all projects and the whole research process from initial project design through to assistance with the analysis , quality control and report writing, day-to-day consultation with clients, creating new business opportunities and NPD initiatives for potential customers (among them are Life Style and Life Values segmentation)and building relationships with strategic persons in client organisations, maintaining an organization’s competitive position and profitability by formulating research and development programs also managing and developing a small but growing team including conducting regular appraisals.
Research Director (October, 2006 – now) Institute for marketing and media research Mediana Adria, Belgrade
DP (data processing) Executive (December, 2003 – January, 2005) Marketing research agency “Synovate”, Belgrade
Research Director (October, 2006 – now) Institute for marketing and media research Mediana Adria, Belgrade
Data analyst, solving advanced statistical problems and working with marketing tools. Responsible for all database manipulation; responsible for CATI (computer-assisted telephone interviews) projects.
Working as a consultant for organisations and agencies: Coca Cola Alpine & Adriatic as HR research consultant, Euromonitor International as In-country Research Analyst, CARE humanitarian organisation as analyst, BOŠ (Beogradska otvorena škola) as lecturer and research methodology expert. Also working as a consultant and analyst in Ninamedia research agency (Novi Sad), Mediana Fides research agency (Zagreb) and Montimprex research agency (Podgorica). An invited webinar lecturer, given lectures about Marketing Research (EDGE Agency)
Professional Interests
Human Resources Research, Psychology of communication and I/O Psychology, conducting research to advanced theory and practice of the employment relationships. Quantitative and Qualitative Methodology in studying of Personality; Repertory Grid as a Method in Personality Psychology, tests and instruments: application, developing and testing..
Associations’ Membership
European Constructivist Therapy Network (ECTN)
Serbia Psychologists Association (SPA)
Publications and Presentations
Golubović N. (2007). Kako premostiti jaz između kvalitativnog i kvantitativnog pristupa pomoću Grid metodologije, Regionalna konferencija „SEEMAR 07: Inovativna istraživanja za inovativni biznis“, Beograd.
Janković, Z., N. Golubović i J. Kiković (2007). Depresija i studenti, XXVIII konferencija opšte medicine Srbije, Kopaonik.
Janković, Z., N. Golubović i S. Ristić (2006). Zdravstveni radnici i pušenje duvana, XXVII konferencija opšte medicine Srbije, Kopaonik.
Nada Dimcovic, Ana RajkovicTuce, Nikola Golubovic (2009.): Group work with trainees in constructivist psychotherapy: the Belgrade experience, XVIIIth International Congress on Personal Construct Psychology.