The doctoral dissertation deals with conversational constructs, as a new topic in relationist approach to the psychology of personal constructs. Namely, the efforts to interpret construing as a social and discursive practice are increasingly influential (Procter, 2009; Stojnov and Butt, 2002; Stojnov, Džinovićand Pavlović, 2008; Stojnov and Procter, 2012). The most important innovation brought by this thesis is the idea of construing as a process immersed in a live speech situation. This approach allows us to perceive constructs from a new perspective, as dialogical means created in struggle among various dialogical positions in speech communication. Constructs that interlocutors co-construct in the daily practice of rhetorics the author calls conversational construct.